ERP vs CRM
Summary: Difference Between Enterprise Resource Planning and customer relationship Management is that Enterprise resource planning (ERP) provides centralized, integrated software applications to help manage and coordinate the ongoing activities of the enterprise, including manufacturing and distribution, accounting, finance, sales, product planning, and human resources. While customer relationship management (CRM) system manages information about customers, interactions with customers, past purchases, and interests. Customer relationship management mainly is used across sales, marketing, and customer service departments.
ERP
Enterprise resource planning (ERP) provides centralized, integrated software applications to help manage and coordinate the ongoing activities of the enterprise, including manufacturing and distribution, accounting, finance, sales, product planning, and human resources. The ERP system installed at each organization must be customized to match the business requirements of the enterprise. At a large company, an ERP system may take four to six years to implement and cost hundreds of millions of dollars. The organization hopes to regain the investment through the advantages offered by ERP.
The ERP system installed at each organization must be customized to match the business requirements of the enterprise. At a large company, an ERP system may take four to six years to implement and cost hundreds of millions of dollars. The organization hopes to regain the investment through the advantages offered by ERP.
CRM
A customer relationship management (CRM) system manages information about customers, interactions with customers, past purchases, and interests. Customer relationship management mainly is used across sales, marketing, and customer service departments. Customer relationship management software tracks leads and inquiries from customers, stores a history of all correspondence and sales to a customer, and allows for tracking of outstanding issues with customers.
Also Read:
Difference Between CMS and CRM
Difference Between Communications and Marketing
Difference Between Workflow and Process
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